Directions – Black Amethyst Semi Permanent Hair Colour

A dark glossy shade, infused with hints of aubergine, Black Amethyst is a shade that brings refined, striking and effortlessly sleek.

For the most vivid results, we recommend applying to pre-lightened hair. The colour on the pot is a simulation of the colour on a level 10.

Our Rich Naturals range delivers even coverage and contains a deep-conditioning formula that nourishes hair from the first application.

Each pot contains 100ml semi-permanent hair colour
100% vegan-friendly and cruelty-free
Conditioning, cleansing formula for maximum shine
All Directions colours are inter-mixable to create a new shade

Ingredients
Aqua (Pure), Cetearyl Alcohol, Distearoylethyl Hydroxyethylmonium Methosulfate (and) Cetearyl Alcohol, Ceteareth-20, Propylene Glycol, Citric Acid, Methylparaben, Formic Acid, Basic Brown 16, HC Blue No 15, Basic Red 51.

Product warnings
Do NOT dye eyelashes or eyebrows.
If the product comes in contact with the eyes, rinse immediately with clean water.
Colours can sometimes stain certain surfaces & materials – use with care.
Directions doesn’t have a specific longevity on the hair.
Do not mix Directions with Peroxide.
To achieve lighter shades than your current colour, we recommend seeking professional advice.
Shades may vary at the manufacturer’s discretion.

***ALL COLOURS SHOWN ARE BASED ON BLEACHED HAIR***